House 1

July 22, 2020

Namelok completed its first house inspired by liberal theories of mid-century architects like Lina Bo Bardi and Aldo van Eyck in Rotterdam, the Netherlands.


The design of House 1 serves as a perfect base for a young and modern family where three design principles are at the base: the kitchen as the beating heart, openness through horizontal and vertical connections and visible constructions versus tangible textures.
 



The house is situated at a new building site at the edge of Rotterdam, where it overlooks a typical Dutch polder landscape and where the skyline of the city centre is visible at the horizon. The landscape and beautiful view can be seen from the spacious and naturally exposed kitchen which extends all the way up to the roof, through the wide vide. However, the living room is completely different: a dim lighted room for more quiet and intimate moments with the family. The chimney separates the rooms, functions as a natural backbone throughout the house and also connects the garden area to the living area with its in- and outside fireplace.


These important features all revolve around the concept of maximizing human potential, which both Lina Bo Bardi and Aldo van Eyck used in their architectural concepts. The separation of the living areas with functional and natural features creates a different purpose for all rooms in the house. “We tried to create the home in such a way that all of the rooms have a different atmosphere for varying tendencies. It takes the concept of the two famous architects to adhere a different character to every space in the house as to make the family feel at home during any part of the day.


The materials used go together to form a minimalistic yet warm feeling for the design. The coarse plaster and frost grey bricks have a minimalistic design but add tangible textures to the inside and outside of the house and chimney. The vertical western red cedar slats add warmth, yet also define and unite the different parts of the house because of the difference in colour and texture.
 



The architectural label Namelok takes a lot of inspiration from fashion and therefore divides their projects in collections. House 1 was part of the AW17 collection ‘Playtime’ which is a tribute to Lina Bo Bardi and her radical and playful designs at the concept’s base. Every collection offers a new vision for coming projects.


Photography by Christian van der Kooy

www.namelok.eu   

SHARE THIS

 Latest Edition

 Subscribe

Keep up to date with the latest trends!

Receive a dose of inspiration directly into your mailbox!

 Contribute

G&G _ Magazine is always looking for the creative talents of stylists, designers, photographers and writers from around the globe.

WRITE US

 Find us on

 Home Projects

By G&G _ Magazine November 11, 2025
LEI Interior Design has been recognized with the Best Luxury Apartment Interior Design award for Mina Azizi , Palm Jumeirah, in Dubai, UAE. This impressive honor from Luxury Lifestyle Awards reflects a thoughtful and design-led renovation that redefines what modern beachfront living can look and feel like.
By G&G _ Magazine September 1, 2025
In collaboration with ATA Architecture, Vives St-Laurent designed a residence nestled at the foot of Mount Saint-Bruno, on Montreal’s South Shore.
By G&G _ Magazine May 24, 2025
Grande Interior Design transformed a Hong Kong apartment into a vacation-style retreat, enhancing the relaxation experience.
By G&G _ Magazine May 21, 2025
With a view of Boa Viagem Beach in Recife, Brazil, the interior design project, signed by Architects Office, invites the landscape to enter the apartment by capturing the vastness of the horizon.
By G&G _ Magazine May 19, 2025
In the heart of Józefów, opposite a picturesque forest, Florentyna Paszko-Karczewska from Tulumi Interiors pro j ected a home for a family of four that desired a bright, serene space—an oasis away from the bustle of everyday life.
MORE

 Popular Posts

By G&G _ Magazine November 25, 2025
With an enviable location for those wishing to explore the city's art and culture, the Avani Museum Quarter Amsterdam Hotel is an ode to balanced and functional design, with its aesthetic curated by Spanish interior design studio El Equipo Creativo .
By G&G _ Magazine November 6, 2025
interihotel once again amazed the city of Barcelona from October 21st to 23rd, bringing more than 11,600 industry professionals from around the world, reaffirming its position as Europe's leading event for hospitality design.
By G&G _ Magazine September 11, 2025
At M&O September 2025 edition, countless brands and design talents unveiled extraordinary innovations. Yet, among the many remarkable presences, some stood out in a truly distinctive way. G&G _ Magazine is proud to present a curated selection of 21 Outstanding Professionals who are redefining the meaning of Craftsmanship in their own unique manner, blending tradition with contemporary visions and eco-conscious approaches.