In a world where many hotels rely on polished aesthetics and predictable luxury, Piet Hein Eek offers a radically different vision. One of the most influential Dutch designers of the contemporary scene, Eek has built his reputation on redefining design through reuse, craftsmanship and imperfection. At the heart of this ecosystem lies the Hotel Piet Hein Eek - a project that embodies his philosophy and invites guests to experience design not as a static object, but as a living environment.

For the Marbella location, Astet Studio has envisioned a unique interior design concept that redefines Roostiq ’s identity, blending contemporary elegance with the brand’s rustic roots.

From 5 February to mid-March 2026, across three emblematic locations in Madrid — Institución Libre de Enseñanza, Plaza de Colón and FORMA — LOEWE Perfumes presents Crafted Garden , an immersive installation conceived for Madrid Design Festival 2026 . The project unfolds as a sensory journey inspired by Renaissance gardens, bringing together nature, fragrance and contemporary craftsmanship in a multi-layered exploration of design and olfactory culture.