Blue Pepper

November 29, 2023

Jooca Studio designed the ground-flour of a duplex apartment situated in the north area of Bucharest.



The client bought the apartment with all the finishes installed, but he did not feel like the interior space represented him. The original layout of the ground floor had an open space formed by kitchen and living room, and a separate bedroom. The space was a bit crowded and the client did not need that bedroom, as the apartment has two more bedrooms upstairs.

Therefore, the design team redesigned the whole floor plan by creating a bigger open space. The former living room became a dining room, and the bedroom became the living room. Another change was the glass wall and doors on a metallic frame that separates the kitchen and dining room.



The apartment came with some visible concrete walls and ceiling, so the designers decided to go on an industrial style softened with some velvety fabrics. The star of the place is the lamp above the dining table, with its twists and curves that contrast with all the clean straight lines of the space. 



The vertical radiator in the new dining room area was replaced with a decorative blue one; for creating symmetry, the designers added a painting in the same size as the radiator on the opposite wall.




The staircase was redesigned by using the original metallic structure that was trembling a bit when you stepped on it: it has been reinforced, painted black, and perforated metal mesh was added to the rail and natural wood steps and brought warmth to the raw structure.



Photography Alexandru Prodan

Interior Design Jooca Studio 


SHARE THIS

 Contribute

G&G _ Magazine is always looking for the creative talents of stylists, designers, photographers and writers from around the globe.

WRITE US

 Find us on

Latest News

G&G _ Magazine explored the answers through conversations with the people who make, shape and rethin
By Zhanna Lysohorova • October 26, 2026
Before launching the next collection, presenting the next innovation or filling another empty space, Tallinn Design Festival invited us to ask a more uncomfortable question. G&G _ Magazine explored the answers through conversations with the people who make, shape and rethink design.
By G&G _ Magazine • October 20, 2026
The 21st edition of Tallinn Design Festival , held from 28 September to 4 October 2026, offered a rich illustration of a design scene that extends far beyond the object, and beyond the walls of a single venue. Under the theme Future of Product Design , the festival explored how sustainability, adaptability, technological change and material awareness can inform the next generation of products and services.
Maison Margiela Expands Design and Architectural Vision with Launch of its Residences, Dubai
By G&G _ Magazine • October 12, 2026
Maison Margiela Expands Design and Architectural Vision with Launch of Maison Margiela Residences in Dubai
Zuchex 2026: from Turkish Craft to Global Design
By Zhanna Lysohorova • October 10, 2026
Zuchex 2026: from Turkish Craft to Global Design
By G&G _ Magazine • September 2, 2026
Located in the heart of Las Salesas, one of Madrid’s most sophisticated and creative districts, Only YOU Boutique Hotel Madrid embodies a refined vision of contemporary urban luxury.
By G&G _ Magazine • August 26, 2026
In the heart of Sofia, Juno Hotel blends contemporary design and natural materials into an intimate retreat where refined interiors meet a distinctly residential sense of comfort.
MORE

 Subscribe

Keep up to date with the latest trends!

Receive a dose of inspiration directly into your mailbox!

 Popular Posts

G&G _ Magazine explored the answers through conversations with the people who make, shape and rethin
By Zhanna Lysohorova • October 26, 2026
Before launching the next collection, presenting the next innovation or filling another empty space, Tallinn Design Festival invited us to ask a more uncomfortable question. G&G _ Magazine explored the answers through conversations with the people who make, shape and rethink design.
By G&G _ Magazine • October 15, 2026
In Mumbai, We Design Studio reimagines a private apartment through sculptural curves, integrated greenery, contemporary Indian art, and bespoke furniture crafted from recycled Burmese teak.
Maison Margiela Expands Design and Architectural Vision with Launch of its Residences, Dubai
By G&G _ Magazine • October 12, 2026
Maison Margiela Expands Design and Architectural Vision with Launch of Maison Margiela Residences in Dubai