Blog Post
"Ghost House"
July 1, 2019
The flagship store of Hipanda realised by Curiosity, the phenomenal street brand, opened in Omotesando, Tokyo, as its first store in Japan. It's a journey inside a futuristic space, where the world of digital and analogue fuse into immersive and inclusive total experience.
Hipanda brand is breaded from the world of art, where emotions and inspiration are infinite, the new retail experience brings together the world of art(emotion), fashion (passion), technology(curiosity) and architecture(beauty).
The “ghost house” is created as a series of sequences where the visitor is looking for the host of the house who invisible or suggested will be revealed and discovered through different experience and interaction. Some digital, some analogue.
The story starts even outside the store as the facade logo is jumping outside with visual effects displayed through animations.
The world of digital offers limitless possibilities of information, but the real world embraces the senses of human being that create unique experience which can be appreciated by each individual on its way.
The challenge of Curiosity was to bring street fashion into new territories, breaking the boundaries beyond culture, age and gender into an experiential space, accessible and inspirational for all, which redefines our expectation of retail experience.
www.curiosity.jp
www.hipandashop.com
Address: 6 Chome-19-16 Jingumae, Shibuya City, 150-0001 - Tokyo, Japan
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In collaboration with @joanaforjaz_lightdesign, @dc.ad projected LULU - a bar and restaurant on ground floor of an early nineteen century building, located in the Santos parish in Lisbon. Discover LULU on gandgmagazine.eu #gandgmagazineit #gandgmagazineeu #restaurant #building #collaboration #graphicdesign PH @francisconogueiraButton -
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@hana.lerner.arquitetura projected a dwelling with a cosy decoration that integrated all the environments of the house. Read more on gandgmagazine.eu #gandgmagazineit #arquitetura #architectureButton -
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Discover the Color of this Year on gandgmagazine.eu @pantoneButton -
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The Best of @ciff_furniture Guangzhou 2023! SAVE THE DATE: 5-8 September 2023 // The 52nd CIFF Shanghai 🇨🇳 #ciff #ciff51 #guangzhou #furniturefairButton -
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@alexander_andco has transformed a five-bedroom house into a contemporary, materially rich and performative family dwelling with ocean views in Sydney. The link in bio! PH @smartanson #gandgmagazineit #interiors #sydneyButton -
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It's with great pleasure that we welcome this new Spring season well awaited by all of us! Discover the latest Design Trends with which to revolutionise your interiors in our latest edition! Link in bio 🔥 #gandgmagazineeu #spring #trends #designtrends #design #interiordesign #homedesign #designers #designinspiration #furnituredesign #furniture #interiorsButton -
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Discover Kahi - Resort and Events projected by architect @yaron_eldad_architect on gandgmagazine.eu #gandgmagazineit #design #project #architect #events PH @odedsmadarButton -
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365 days 🇺🇦 G&G Magazine has released an exclusive edition in support of Ukraine that goes beyond the ordinary its issues. It’s probably more than just pages where you will find design updates and trendy projects. With this edition, we want to inspire people to create and not be silent, and above all to show our closeness to the Ukrainian people. 💙💛 We #standwithukraine 🕊️Button -
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@nitzan_horovitz_design unveils the design of a 210m² penthouse duplex apartment: a composition of clean straight lines, optimal use of height and space, and a perfect balance of materials and color in the Sharon region, Israel. More in bio! #gandgmagazineit #design #interiordesignerButton -
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Studio Design Inc projected a elegant and luxurious home for a family in Chennai, Eastern India. More on https://gandgmagazine.eu/luxury-understated PH @pulkitsehgal7Button -
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Le Sirenuse, the iconic Amalfi Coast hotel in Positano, is excited to announce new dates for its exclusive fitness and detox retreat Dolce Vitality. Discover more on gandgmagazine.eu #gandgmagazineit #fitness #hotel #hotels #luxuryButton -
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After many years of living in America, the owners - a hi-tech professional and a shoe designer, purchased a house in a central Israeli city and the interior designer @karenmaimon_interiordesign projected it in true American style. Discover more gandgmagazine.eu #gandgmagazineit #designer #interiordesigner PH @eran_turgemanButton -
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@triaarquitetura completely renovated an apartment in Sao Paulo completely renovated an apartment in Sao Paulo. More on gandgmagazine.eu #gandgmagazineit #arquiteturaButton -
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@ysg.studio transformed a dysfunctional two-storey house in a stylish residence full of colours in a coastal suburb of Cronulla, Sydney. Link in bio! #gandgmagazineit #sydney #projectButton -
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@primo.atelier presents its latest residential project: an eclectic apartment located on the most precious hills in Naples, Posillipo. Link in bio! #gandgmagazineit #project #architecture #design #engineeringButton -
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@hitzig.militello.arquitectos arquitectos designed the interiors for the Italian ice cream chain @anticheonline in Buenos Aires.� More on gandgmagazine.eu #gandgmagazineit #interiorsButton -
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The new store of @moynat designed by @curiositytokyo was opened in Place Vendome Mall, the new shopping mall in Doha, Qatar. More>>>gandgmagazine.euButton -
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@otomistudio designed a bespoke two floor apartment overlooking the Mediterranean sea in Limassol (Cyprus) where well-being aligns with design and where comfort and nature meet. Discover more on gandgmagazine.eu #gandgmagazineit #designButton -
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@pantone 18-1750 Viva Magenta Melrose 70 Bathroom tap by @fir_italia Columns Chairs by @castrolighting Torrebaró Social Housing by @miasarchitects Naked Armchair by @tonelli_design Supra Water dispenser by @zerica1931 More Viva Magenta inspiration in our latest edition 🌺 Link in bio! #gandgmagazineit #pantone #VivaMagenta #ColorOfTheYear #design #interiordesign #designer #graphicdesign #homedesign #interiordesigner #designers #designinspiration #furnituredesign #furnitureButton -
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The architect @lilianbenshoam_architect renovated the house for herself, resulting in an apartment combining many design styles that create perfect harmony. More on gandgmagazine.eu #gandgmagazineit #design #architectButton -
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Inspired by the hidden spaces of her grandmother’s apartment in Vancouver, New York-based architect Andrea Leung / @atelier_dre has renovated a 1.600-sf historic Tribeca loft. Discover the project on gandgmagazine.eu #gandgmagazineeu #project #architect PH @sarahelliottphotographyButton -
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Brasília: @minimo.arq.br projected a space with total integration that escapes the traditional logic of division of environments and serves for short-term renting, but also could eventually house its owner (who cooks and loves to receive guests). Read the full article on gandgmagazine.eu PH@juliatotoli.fotoButton -
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@luxurylifestyleawards has compiled the TOP 100 Architects & Designers to celebrate the leaders and the best of the luxury industry. Discover more gandgmagazine.eu #gandgmagazineit #team #architects #designers #leaders #luxuryButton -
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@parisottoformenton projected a family house with atmospheres marked by warmth and hospitality where the mountain character meets a contemporary and timeless language in the famous Italian ski resort, Cortina d'Ampezzo. Discover Casa LM on gandgmagazine.eu #gandgmagazineit #architects #hospitality #language #architecture #interiordesignButton -
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Still not updated on the Color of the Year? Replacing last year’s periwinkle, the vibrant pinkish-red - PANTONE 18-1750 Viva Magenta - is officially the Color of the Year 2023 according to the experts of the @pantone Color Institute. Discover more about Viva Magenta on gandgmagazine.eu #gandgmagazineit #pantone #VivaMagenta #ColorOfTheYear #design #interiordesign #designe r#graphicdesign #homedesign #interiordesigner #designers #designinspiration #furnituredesign #furniture #graphicdesign #magentaverseButton -
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@fratelli.carli - a Ligurian company active in the production of olive oil and Mediterranean gastronomic specialties for more than a hundred years, asked @fasemodus.architettura to update the format of its stores. Read the full article on gandgmagazine.eu #gandgmagazineit #oil #architetturaButton
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