Antiche Tentazioni

February 10, 2023

Hitzig Militello architects designed the interiors for the Italian ice cream chain in Buenos Aires.


Antiche Tentazzine’s Italian footprint is ubiquitous-from product and equipment to its very owners. Prevalent in its unmistakably Tuscan style are the shades of terra-cotta, the choice of tiles, and its overall run-down appearance.



Hitzig Militello architects reformulated the concept as a contemporary abstraction by using arches, a quintessentially ancient and ever-prominent feature of Italian architecture.



The spanish roof tiles are integral to the aesthetic DNA in a bifold manner: they are broken - signalling the passage of time - and their function has been reinterpreted as lighting. Curves, tiles and vegetation were all taken into account when designing the artifacts.
The arches are treated with imitation golden paint, and the surfaces filling them are covered with an Arabesque-themed mesh.
The nightly image underscores the arches as the very essence of the project, while the mesh in the bar is reminiscent of ancient Roman arches. All historical elements were playfully recast in a contemporary light.



Address  Buenos Aires, Argentina
Photography  Federico Kulekdjian
Interior Design  Hitzig Militello architects

SHARE THIS

 Contribute

G&G _ Magazine is always looking for the creative talents of stylists, designers, photographers and writers from around the globe.

WRITE US

 Find us on

Latest News

Emerald Sound

By G&G _ Magazine • March 25, 2026
Luigi Rosselli Architects recently completed the renovation of a 1970s residence perched above a narrow coastal sound of glistening emerald waters, surrounded by steep sandstone cliffs and lush vegetation in Coogee, Sydney.

Sculptural Dialogue

By G&G _ Magazine • January 7, 2026
SAOTA introduced Lagoon Villa, an extraordinary architectural residence that seamlessly blends the vibrancy of Abidjan’s cityscape with the serene beauty of the Ébrié Lagoon. With interior design by Claude Missir, the villa epitomises modernist architecture while embracing the natural environment.

Avani Museum Quarter Amsterdam: A Bold Gem that Surprises You

By G&G _ Magazine • November 25, 2025
With an enviable location for those wishing to explore the city's art and culture, the Avani Museum Quarter Amsterdam Hotel is an ode to balanced and functional design, with its aesthetic curated by Spanish interior design studio El Equipo Creativo .

The House of Inspiration: An Exclusive Tour through Colors, Lights, Shapes & Emotions

By G&G _ Magazine • November 24, 2025
Visiting Casa Batlló means encountering the genius of Antoni Gaudí in his most imaginative and immersive form, where this modernist masterpiece combines creativity, craftsmanship, and multisensory storytelling.

Modern Calm Meets Gulf Glamour: LEI Interior Design at Mina Azizi

By G&G _ Magazine • November 11, 2025
LEI Interior Design has been recognized with the Best Luxury Apartment Interior Design award for Mina Azizi , Palm Jumeirah, in Dubai, UAE. This impressive honor from Luxury Lifestyle Awards reflects a thoughtful and design-led renovation that redefines what modern beachfront living can look and feel like.

GCA Architects’ Hotel Room for Palmira at Interihotel BCN25

By G&G _ Magazine • October 28, 2025
Palmira an d GCA Architects unveil a room concept Praise to the Essential , celebrating the authenticity of materials and the elegance of simplicity. In a moment when travelers value emotional well-being and disconnection, the proposal reflects a new approach to Hotel Design, creating spaces that evoke tranquility, sensory experience and genuine comfort.
MORE

 Subscribe

Keep up to date with the latest trends!

Receive a dose of inspiration directly into your mailbox!

 Popular Posts

Human Connection at MDF 2026: It's not Design that brings People Together, but the Passion for it!

By G&G _ Magazine • March 9, 2026
Between February 6 and March 8, Madrid Design Festival 2026 offered an intense program of exhibitions and events across the city. Throughout these days, it was possible to perceive the evolution of the festival, which expanded its program by integrating professional talks and meetings, revealing a strong desire among industry professionals to share the new Spanish approach to design with the world.

Exclusive Interview with Piet Hein Eek: when hospitality becomes a way to live design, not just display it!

By G&G _ Magazine • March 6, 2026
In a world where many hotels rely on polished aesthetics and predictable luxury, Piet Hein Eek offers a radically different vision. One of the most influential Dutch designers of the contemporary scene, Eek has built his reputation on redefining design through reuse, craftsmanship and imperfection. At the heart of this ecosystem lies the Hotel Piet Hein Eek - a project that embodies his philosophy and invites guests to experience design not as a static object, but as a living environment.

LOEWE Perfumes Presents “Crafted Garden” at MDF 2026

By G&G _ Magazine • February 24, 2026
From 5 February to mid-March 2026, across three emblematic locations in Madrid — Institución Libre de Enseñanza, Plaza de Colón and FORMA — LOEWE Perfumes presents Crafted Garden , an immersive installation conceived for Madrid Design Festival 2026 . The project unfolds as a sensory journey inspired by Renaissance gardens, bringing together nature, fragrance and contemporary craftsmanship in a multi-layered exploration of design and olfactory culture.